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Jakespicks: Social media metrics - at least outcome-based metrics - are very similar to traditional ad or marketing metrics.
Jakespicks: Twitter for engagement, Facebook for content push, LinkedIn for referrals (no recommends), & compliance everywhere.
Jakespicks: At social networking in insurance event. First presentation is on compliance.
Jakespicks: Interesting discussion with P&C carrier on digital marketing - wants to drive organic growth through addressing infrequency of interactions.
Jakespicks: 3 new case studies on business intelligence in insurance at microsoft.com: esurance, GCAN, & China Life.
Jakespicks: ACORD LOMA conference this week. Expect claims dynamic front end to be hot & CRM for life. Nice to be talking customer service again.
Jakespicks: Mtg w/ P&C customers along with CSC. Good interest in more modern policy admin. Unified communications & Excel Services also hot topics.
Jakespicks: Accenture posted Millennial survey, which adds to our survey 2 years ago. Should be rallying cry for HR & IT on tech to attract agents.
Jakespicks: Good I&T video & CIO survey from Novarica on policy admin & IT spend. Modern, configurable PAS - on SQL Server (I added that last part).
Jakespicks: Aviva uses Web 2.0 to build corporate culture with global reach - 02/02/2010 - Computer Weekly: http://bit.ly/bsNEwd via @addthis
Jakespicks: Low-cost policy admin discussion carrying over from ACORD. Discussing a few DB2 migrations.
Jakespicks: Good article here that adds more to Cloud topic. http://bit.ly/Uwv5y
MSFTinsurance: standing room only 12-2 at MSFT #1401 cloud computing is getting lots of attention
MSFTinsurance: Interesting Q&A on #cloudcomputing and #insurance here: http://tinyurl.com/qy7xcq
MSFTinsurance: #insurance is actually a very innovative industry, look at #esurance as a key example
MSFTinsurance: #microsoft had lots of interesting customers today looking for innovative solutions
MSFTinsurance: interesting observation, lots of vendor badges without exhibitor tags
MSFTinsurance: where are the customers...lots of red and purple badges
MSFTinsurance: bring on the customers
MSFTinsurance: who are those demo dollies-have they ever worked in insurance?
MSFTinsurance: nothing like a mcdonalds - burger king bake off, come see, come see
MSFTinsurance: last call for the MSFT IVC partners!
MSFTinsurance: celebrating a birthday in the MSFT booth #1401
MSFTinsurance: oh the Dolphin, here we go again...luckily IT keeps it fresh!!
MSFTinsurance: boxes are empty, set up is done...ready for the show
MSFTinsurance: count down to ACORD kickoff and a good show!
MSFTinsurance: a change in signage is symbolic but trust is typically earned
MSFTinsurance: big gov't investment - $532 million over the next 2 years to hire more investigators and prosecutors to fight financial fraud
MSFTinsurance: discussing customer advisory board meeting at ACORD on Monday
MSFTinsurance: getting ready for the ACORD conference

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